10 credits at level HE5
This module aims
•To provide students with knowledge of research methods including study design, data collection techniques, data collection analysis and presentation appropriate to business research.
•To enable students to practice research skills.
•To provide a foundation for the conduct of the final year research project.
•To develop learning to learn skills (in the area of research methods).
•Approaches to research.
•Searching the literature and identifying research questions.
•Structuring a proposal
•Designing a study.
•Qualitative data – collection, analysis and reporting.
•Quantitative data – collection, analysis and display.
•Ethical issues relating to research
The learning outcomes concentrate upon subject knowledge and application. Contact with students, which will involve class sessions, seminars and tutorials, with a substantial amount of supported independent learning.
Students will submit a portfolio covering all areas of their research proposal and make an oral presentation of their findings
when you have successfully completed this module you will:
to demonstrate that you have achieved the learning outcome you will:
|1.||•Understand how to conduct a literature search.||•Identify a relevant literature in relation to a specific research question and produce a fully referenced bibliography.|
|2.||•Define a research problem||•Articulate a research question|
|3.||Select data collection and analysis techniques appropriate to a research question||•Outline the methods appropriate to addressing a research question, demonstrating the ability to apply knowledge of methods to real-world problems.|
|4.||•Identify the potential contribution of qualitative and quantitative approaches to research.||•Engage in debate about the appropriateness of methods for addressing a particular problem, demonstrating the ability to synthesise practical and theoretical concerns in relation to the application of research methods.|
|5.||•Select appropriate data collection techniques and conduct basic data analysis||•Identify and apply specific data collection techniques for addressing their own research proposal, acknowledging practical and theoretical limitations|
|6.||•Present data appropriately||•Demonstrate appropriate forms of data presentation in relation to their chosen research question.|
|7.||•Communicate competently using verbal and non-verbal skills||•Write and deliver a 10 minute presentation, demonstrating IT, written and verbal communication skills|
Your achievement of the learning outcomes for this module will be tested as follows:
|Description||Research Portfolio||Presentation pass/fail|
Before taking this module you must have successfully completed the following:
You cannot take this module if you are taking or have taken:
Lancaster Geoff (2005) Research Methods in Management Elsevier
Saunders M, Lewis P, and Thornhill A (2002) Research methods for business students, London: Pitman
Collis J, Hussey J and Hussey R (2003) Business Research a practical guide for undergraduate and postgraduate students, Palgrave: Macmillan
Easterby-Smith, Thorpe M, and Lowe A (2001) Management Research: An Introduction. London: Sage
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